Ideas to enhance season ticket sales for a NHL team.
1. A NHL team could team up with a Verizon, T-Mobile, or a
Sprint to create a FanZone via mobile. FanZone will be for season ticket
holders to access not only their favorite teams game but other games playing at
the same time as well.
2.Create a custom scanning barcode for a NHL team mobile
app. The app will allow season ticket holders to scan phone to enter games
instead of paper tickets. Season ticket holders will be able to access game
tickets via smartphone, iphone, etc.
3. Through team app season ticket holders can earn loyalty
points to pre-order and purchase team merchandise.
4. Promote through SMS about contest, special ticket sales,
and merchandise. Season ticket holders can receive alerts about contest and specials through text message.
5. Offer airline-style perks. Through the team mobile app
season ticket holders will be able to use frequent-flier miles points for every
away game they attend. They can receive perks as meet-and-greets, dinner with
team coaches and staff, or autographed memorabilia.
http://www.sportsbusinessdaily.com/Journal/Issues/2013/05/27/Leagues-and-Governing-Bodies/NFL-tickets.aspx
http://www.phizzle.com/2013/01/24/phizzle-powering-digital-marketing-campaigns-for-golden-state-warriors-designed-to-boost-fan-engagement/
http://adage.com/article/news/nfl-launch-airline-style-perks-season-ticket-holders/240998/
http://web.yesnetwork.com/news/article.jsp?ymd=20130530&content_id=49102900&oid=0
CLASS PURPOSES ONLY!!
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